Pepe le Pew, a member of the marginalised skunk community, about to experience olfactory prejudice When Ally Louks created a Twitter storm after announcing that she’d passed her PhD with her thesis Olfactory Ethics: The Politics of Smell in Modern and Contemporary Prose, it gave outsiders a rare glimpse into postgraduate English studies in the UK. Based on the title alone, any criticism was unwarranted: it sounded innocuous enough, and potentially interesting, though not ori